February 28, 2024

Strategic Management

Introduction To Strategy

Level of strategy

5 P’S of Strategy

History and evolution of Strategic Management

What is Strategic management  and Strategic Management Process

Strategic Intent

Environmental analysis and appraisal

 Organizational Appraisal

Formulation Of Corporate level Strategy

Expansion strategies

Expansion through Concentration

Expansion through Integration
Vertical Integration:
Horizontal Integration:

Expansion through Diversification
Related diversification
Unrelated diversification

Expansion through Cooperation
• Mergers and Acquisitions
• Joint Ventures
• Strategic Alliances: Licensing, Contract Manufacturing, Turnkey Project, Franchising.

Expansion through Internationalization

Expansion through Digitalization

Stability strategies

Retrenchment strategies

Combination strategies

Corporate Restructuring

Porter’s Five forces Analysis

Value Chain Analysis

Ansoff’s product- market matrix

Business Level Strategy Formulation

Porter’s Generic Strategy

7 S framework

Strategic Choice and analysis

BCG Matrix

GE  9 Cell Matrix

Strategy Implementation 

Strategy Evaluation and Control

Balance Score card (BSC)

Corporate Social responsibilities



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